PCOO, PIA TAP YOUTH VS FAKE NEWS
Caption for Photo:
PIA Director for Strategic Communications Benjie Felipe speaks on the role of the youth in the fight against fake news and disinformation, in a ceremony held Sept. 23 at the UPV Auditorium Iloilo City, during the International Youth Assembly. (PIA-Iloilo photo)
THE Presidential Communications Operations Office (PCOO) and the Philippine Information Agency (PIA) urged the active involvement of youth leaders in the campaign against fake news and disinformation.
In a ceremony held September 23, 2018 during the 6th International Youth Assembly (IYA) at the University of the Philippines Visayas (UPV) Auditorium here, Benjie Felipe, PIA director for Strategic Communications, said the PCOO and PIA have established “Youth for Truth” to curb the spread of fake news and disinformation.
“We envisioned it as a bastion against disinformation by establishing a core group of youth advocates who will actively search and refute disinformation,” Felipe said.
The campaign also seeks to avert the proliferation of disinformation through developing young minds ingrained with the values of truth, responsibility, and integrity.
During his talk, Felipe emphasized to the youth participants the importance of validating the story by knowing where the story came from, studying if it is well-written and well-presented, examining if the images look credible, and checking the “About Us” section for they could be satirical in nature.
“There is a simple formula to detect fake news and that is to examine the ‘5Cs’,” he said.
He said that the audience should examine the 5Cs which include content, context, communicator’s identity, creator’s intent, and consequence.
He added that it is important to build a stable of digital grassroot leaders, like the movers of “Youth for Truth,” to amplify the messaging and the story.